Explore Our Resources

Case Studies

Powering Predictive Creative Performance Within Flight Control

Sales-validated creative intelligence from Adverteyes now embedded in Clinch helps brands optimize campaigns before they launch.

Case Studies

Using Attention to Scale Creative Performance and Sales

Mars Inc, scales creative testing using attention, predictive models, and achieves 29% ROI with PreView

Case Studies

Meta Decodes Advertising Attention by Environments in the Wild

As a pioneer in ad formats and advertising measurement, Meta wanted to better understand how the proliferation of different digital environments changed how people interact with ads.

Case Studies

AXA Uses Creative Attention Scoring to Drive Business Outcomes

Boost your business growth: See how AXA achieved 12% more new business by improving Attention Score of ads by just 5%.

Case Studies

Coca-Cola Portfolio: Testing 45 Ads Across Formats & Markets

Coca-Cola tested 45 ads across formats and markets. 60% beat category norms, 25% exceeded Super Bowl benchmarks – all before media spend.

Case Studies

Snap Study Shows How to Create Winning Content on Snapchat

Snapchat, Vayner & Realeyes reveal the guide to creating content that will capture attention, drive happiness, and brand outcomes

Case Studies

Determining Optimal Creative Strategy for Better Sales Outcomes

Group Black used Realeyes PreView technology to determine the optimal advertising strategy for its Fortune 500 beauty client.

Case Studies

Seedtag Tests Gen AI vs Base Creative: 16% Attention Boost

Seedtag tested AI-enhanced ads against original creative across Instagram Stories and Vogue.com, revealing key insights on branding.

Case Studies

Flowers Foods’ Early Iterative Testing Increased Creative Performance by 25%

Emotion AI driven insights guided creative adjustments during production process, from testing animatics through to final production.

Case Studies

Volume Matters: How Voiceover Levels Impact Audio Ad Attention

The Veritonic Audio Attention Report is essential reading for advertisers seeking to enhance the effectiveness of their audio advertising campaigns.

Case Studies

Harnessing Attention to Drive Advertiser Success and Publisher Revenue

Teads unlocked insight across hundreds of brand campaigns creating $10 in additional media sales for every $1 invested in Realeyes.

Case Studies

The Power of Multicultural Creators

Case study shows how Group Black creators cultivate genuine rapport with multicultural audiences.

Case Studies

Church & Dwight Unlocks Creative Testing at Scale: Replacing EEG for PreView

Discover how Church & Dwight scaled creative testing with PreView, replacing EEG, and achieved cost savings while testing multiple brands.

Case Studies

Attention Metrics Predicting Sales Conversion Outcomes of E-Commerce Ads

Multinational electronics company: PreView boosts ROI with Attention Metrics, correlating to their internal conversion metrics by 90%.

Case Studies

LG Assessing Creative Connects with Target Audience to Inform Media Buying

Testing controversial video creative against target audience to validate and inform media planning decisions.

Case Studies

A/B Testing – Which Soundtrack Resonated Best with Target Audience

Mars Inc. wanted to know how the choice of soundtrack to an ad might affect its impact on the audience – so we ran a small study with an old Twix ad to find out.

Stay Updated

Subscribe to our low frequency news letter to get our latests updates delivered to your inbox